TAIPEI — Taiwan is rolling out a new incentive campaign aimed at bringing international travelers back to the island, offering eligible repeat visitors a chance to receive up to NT$8,000 (about US$265) in Taiwan spending credits.

The program, dubbed “Return to Taiwan, Double Your Luck,” is scheduled to begin in October as Taiwan Tourism Administration officials seek to turn previous visitors into repeat travelers—particularly from key Southeast Asian markets such as Singapore.

The campaign will run for travelers arriving in Taiwan from October 10, 2026, through March 31, 2027, or until the allocated budget is exhausted. Registration for the lucky draw opens at 10 a.m. Taiwan time on October 1.

The incentive: NT$5,000, with a chance to reach NT$8,000

Eligible returning international travelers can enter a weekly lucky draw for a NT$5,000 spending credit.

But there is an additional incentive.

A qualifying repeat visitor traveling with an eligible friend or relative who has not visited Taiwan during the specified period can also give that companion a chance to receive NT$3,000 in spending credit.

That means the combined potential reward for the pair reaches NT$8,000.

The money is intended for spending in Taiwan rather than being handed out as unrestricted cash.

Importantly, the reward is not automatic. Travelers must register before arrival and be selected through the campaign’s weekly lucky draw.

Who can qualify?

According to Taiwan’s official campaign rules, the promotion is aimed at international independent travelers who:

• Hold a passport other than a Republic of China (Taiwan) passport;
• Enter Taiwan during the campaign period;
• Stay in Taiwan for 3 to 90 days;
• Are traveling independently rather than as part of a qualifying tour group; and
• Complete registration before arriving in Taiwan.

The campaign excludes travelers who are already receiving certain group-related tourism subsidies.

The accompanying friend or relative must also meet the campaign’s requirements. In particular, the official rules define the accompanying traveler as someone who has not visited Taiwan between January 1, 2023, and the day before the new trip.

Why Taiwan is targeting repeat visitors

Taiwan’s tourism strategy is increasingly focused not simply on attracting more first-time visitors, but on encouraging people who have already experienced Taiwan to return.

Taiwan Tourism Administration data cited in its latest tourism strategy show that Taiwan recorded approximately 8.575 million international arrivals in 2025, while repeat visitors accounted for 42.25% of international visitors.

The administration has specifically highlighted repeat travelers as an important opportunity because returning visitors can be encouraged to explore destinations and experiences beyond the places they visited on their first trip.

Singapore is one market Taiwan is particularly interested in. Taiwan News, citing CNA, reported that nearly 230,000 travelers from Singapore visited Taiwan between January and the end of July 2026. Tourism officials see the relatively short travel distance and frequent air connections as advantages in attracting Singaporean visitors back.

Taiwan is also targeting higher-value tourism

The repeat-visitor incentive is part of a much broader tourism push.

Taiwan’s Tourism Administration has launched a NT$3.33 billion tourism program containing nine measures designed to stimulate both domestic and international travel. The international component includes incentives for repeat visitors, incentive travel, and travelers attending international meetings and exhibitions.

For international incentive-tour groups, additional support is available when qualifying groups stay in designated regions, including areas south of Taichung, eastern Taiwan and offshore islands.

International visitors attending meetings and exhibitions can also receive additional tourism benefits, including selected Taiwan sightseeing products and Taiwan PASS-related offerings.

The strategy reflects Taiwan’s effort to attract travelers who are likely to spend more and stay longer.

Tourism Administration figures show that international business travelers attending meetings and exhibitions had significantly higher average daily spending than international visitors overall in 2025—US$274.51 compared with US$185.14.

How the NT$8,000 opportunity works

The campaign uses a weekly lucky draw, rather than automatically rewarding every qualifying visitor.

Registration begins on October 1, 2026, while travelers arriving from October 10 onward can participate. The official system conducts draws every Wednesday at noon during the campaign period.

Travelers who win must complete post-arrival verification, including confirmation of their travel information, before receiving a redemption QR code for the spending credit.

That makes timing important for travelers planning an autumn or winter trip to Taiwan.

A bigger push to keep tourists spending

The new campaign comes as Taiwan attempts to strengthen tourism’s contribution to the broader economy by encouraging visitors to stay longer, return more frequently and spend beyond the island’s most famous attractions.

The Tourism Administration has also maintained other visitor-friendly measures, including Taiwan’s tax-refund system. Foreign travelers who meet the requirements can seek a VAT refund on qualifying purchases, with eligible purchases generally requiring at least NT$2,000 from the same designated store on the same day.

For travelers who have already visited Taipei, the message from Taiwan’s tourism authorities is increasingly clear: come back—but discover something different this time.

And for eligible repeat visitors arriving from October 10, there is now an additional reason to make that second trip.

The catch? The maximum NT$8,000 reward isn’t guaranteed. Travelers have to qualify, register correctly and win the draw.

WWC ONE MEDIA G.A