SINGAPORE — Singapore fans of cult Thai fashion brand Gentlewoman will soon no longer have to wait for overseas trips or online orders to get their hands on its popular products.
The Bangkok-born label is set to open its first physical store in Singapore on October 15, 2026, at 313@somerset along Orchard Road, marking a major expansion for the brand beyond Thailand.
From Viral Tote Bags to a Full Singapore Store
For many Singaporeans, the Gentlewoman name is instantly recognisable because of its hugely popular tote bags, emblazoned with the brand’s bold logo.
The bags became a familiar sight on Singapore’s streets and public transport, helping the brand build a loyal following even before it established a physical retail presence here.
But Gentlewoman offers far more than its viral totes.
Founded in Bangkok in 2018, the fashion label has expanded from its original focus on womenswear and workwear into a broader lifestyle fashion brand offering casualwear, activewear, swimwear and accessories.
Singapore Fans Can Finally Shop the Collections in Person
The new store is expected to introduce Singapore shoppers to a wider range of Gentlewoman collections.
Among the featured lines are:
- Dormitory Darlings — a collaboration with Thai actress and style icon Chompoo Araya
- Echoes of Refinement — focused on modern elegance and clean tailoring
- Theory of the Wind — featuring lightweight fabrics, fluid silhouettes and flowing fringe
The collections reflect Gentlewoman’s evolution from a workwear-focused brand into one offering versatile pieces designed for different parts of everyday life.
Why Gentlewoman Became a Fashion Favourite
The brand has built its identity around bold yet wearable designs, combining functionality with individuality and self-expression.
Its distinctive aesthetic — particularly its instantly recognisable bags and accessories — helped it gain traction among younger fashion consumers across Southeast Asia.
The Singapore opening comes as international and regional fashion brands continue expanding their physical retail presence along Orchard Road, where competition for shoppers remains intense.
A Bigger Southeast Asian Expansion
The Singapore store represents another step in Gentlewoman’s ambitions to grow beyond its home market.
Co-founder Raya Wannapinyo said the brand aims to remain relevant across different cultures and communities while retaining its distinctive identity.
The company has also indicated plans to further expand its presence in Singapore following its first store opening.
Where and When
Gentlewoman Singapore
📍 313@somerset, 313 Orchard Road, #03-18/21, Singapore 238895
📅 Opening: October 15, 2026
The mall’s regular centre hours are generally 10am to 10pm on weekdays and Sundays, with extended hours on Fridays and Saturdays, although shoppers should check the retailer directly for final store hours.
The Bottom Line
The viral Gentlewoman tote bags that once had Singapore fashion fans hunting for them overseas are finally getting a permanent home in the city.
With its first Singapore store opening at 313@somerset on October 15, the Bangkok-born brand is bringing its full fashion identity — from clothing and accessories to its cult-favourite bags — directly to Orchard Road.
For fans who have been carrying the Gentlewoman tote for years, the wait to shop the brand in person is almost over.
WWC ONE MEDIA J.M.D
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