A rare freehold commercial unit at Nomu on Handy Road has been put on the market for S$6 million, offering buyers not only a central-city retail location but also naming and signage rights attached to the property.
The ground-floor strata shop measures about 1,335 sq ft, putting the asking price at approximately S$4,494 per sq ft.
The property is being marketed by Knight Frank and is already tenanted, giving an investor the potential to acquire an income-producing commercial asset while retaining the long-term value of a freehold title.
A rare freehold commercial asset in the city centre
Nomu is a mixed-use development along Handy Road, close to Dhoby Ghaut MRT station, Plaza Singapura and The Cathay.
The shop has frontage along Handy Road, giving it visibility from a busy central Singapore location.
What makes the property particularly unusual is that the sale includes naming and signage rights, allowing the owner or occupier to benefit from prominent branding opportunities at the development.
The unit can be used for a range of commercial purposes, including retail, office, education, wellness and showroom uses, subject to the relevant approvals.
The property is also available to foreign buyers, with no Additional Buyer’s Stamp Duty or Seller’s Stamp Duty applicable to the commercial asset, according to the marketing details.
S$4,494 psf for a freehold shop
At S$6 million, the asking price translates to about S$4,494 psf based on the 1,335 sq ft floor area.
That makes the Nomu unit a relatively high-value commercial property on a psf basis, but its freehold tenure and central location distinguish it from many commercial properties with shorter leaseholds.
The property is also being marketed alongside another rare commercial asset: a three-storey, 999-year leasehold conservation shophouse on North Canal Road, which has an asking price of S$16.8 million.
The North Canal Road property sits on a site of about 953 sq ft and has an estimated gross floor area of 3,154 sq ft, translating to around S$5,326 psf on the floor area.
Why the signage rights matter
For commercial properties, visibility can be almost as important as floor area.
A shop located on a prominent road may have an advantage over an otherwise similar unit tucked inside a development. Naming and signage rights can further increase a property’s branding potential, particularly for businesses that depend heavily on physical visibility.
At Nomu, the combination of Handy Road frontage, proximity to Dhoby Ghaut MRT and the attached signage rights gives the relatively compact 1,335 sq ft unit an additional commercial selling point.
The existing tenancy could also appeal to investors looking for an asset that is already generating rental income rather than one requiring a new tenant immediately after purchase.
Freehold commercial properties remain scarce
Knight Frank said freehold and near-freehold commercial opportunities are limited in Singapore, particularly in established city-centre locations where the supply of such properties is naturally constrained.
The agency said buyers have become more selective, with greater attention being paid to factors such as scarcity, visibility and flexibility of use.
The Nomu shop fits several of those characteristics: it is freehold, centrally located, has road frontage and comes with naming and signage rights.
For investors, however, the S$6 million asking price means the property is aimed squarely at the higher end of the commercial market.
The key question is therefore not simply whether the shop is rare, but whether its location, tenancy, rental yield and long-term commercial potential justify the premium attached to its freehold status.
For now, the Nomu property stands out as an unusual opportunity in Singapore’s city-centre commercial market — a relatively compact shop commanding S$6 million, but with the combination of freehold tenure, existing tenancy and naming and signage rights that could make it particularly attractive to the right investor.

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