Business
A 1972 Coffee Recipe Is Suddenly Back in the Spotlight—Here’s Why DTI Is Betting on It
A coffee recipe dating back to 1972 is getting a fresh shot at the national market as the Department of Trade and Industry (DTI) features local brand Cremetowne Coffee at its MSME Hub in Makati City. The featured product is the brand’s locally produced kapeng barako, a distinctly Filipino coffee known for its strong and robust character. According to DTI, Cremetowne traces its coffee recipe to 1972, giving the product a decades-old story that the company is now bringing into a more convenient,
